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Present. Kaen is not the only local manufacturer of processed pork only. But also a manufacturer of processed seafood. Snacks and pork Ready to eat frozen food Farming and distribution of breeding pigs and swine. The kind of restaurant QSR (Quick-Service wrought iron coffee table base Restaurant), which led to wade expansion by growth wrought iron coffee table base RUJIRAPIPAT Sophon wrought iron coffee table base CEO. S. Khonkaen Foods Co., Ltd. (Thailand).
From processed pork meat. Kaen under the ". Khon" and "pig" wrought iron coffee table base which is seen at convenience stores. After that, the business of marine food. Kaen step into the food business group with a factory "Mahachai Food Processing," Food processing is applied to produce balls from the sea to the company. The current capacity of 7 tons per year, which is the largest manufacturer of ball. With both manufacturers under their own brands. The main brand is "The Chew" and some of the products that the other brands.
You prosperity, said: "We wrought iron coffee table base now have access to the European market wrought iron coffee table base (EU) has been achieved by establishing production bases in Poland. By hiring Paruzel as factories to produce goods. And export base in Europe. To accommodate the needs of Asian customers wrought iron coffee table base located in Europe. By selling branded. wrought iron coffee table base Kaen, and some were sold to restaurants. Recently, we have prepared a plan to expand factories in Holland as a base for food production. Traditional processing of pork for the European market to another. It started up this year. "
The past. Kaen plans expansion of sea food products continuously. The company is prepared to invest about 250 million baht to increase its capacity to 13,000 tons per year to prepare wrought iron coffee table base for the ASEAN market. Including countries in the Middle wrought iron coffee table base East It is expected that if the machine is at full capacity this year. Kaen is likely to be the manufacturer of the world's largest marine ball away.
Current sales of more than 80% of the total sales of. Kaen comes from processed food from the sea. Make this into a business. The President believes that. Kaen will dominate the market for the production of fish, about 50% of the total market in Thailand can also be exported to the markets of Europe, America, China, wrought iron coffee table base Japan, Korea, wrought iron coffee table base Hong Kong and Israel, for a business group. a remarkable growth in the past.
In addition to this. Kaen penetration into frozen ready to eat food. From the contract manufacturing services to clients, customers, hotel, restaurant wrought iron coffee table base and banquet facilities. South. Kaen takes about 3 years to learn and adapt to the author.
Brand "tweets" (Tweet) to the market which is ready to eat frozen desserts Thailand. Currently there are 10 items, including rice, ginger, coconut milk, coconut balls Balls pomegranate fruit. Taro and ginkgo, etc., the latter two products are currently exported goods "tweets," remain wrought iron coffee table base available in a single macro.
The brand is "Yunnan", a brand, and eat Chinese food. Was launched with the "Pork Rice" recipe by name Yunnan is China's wrought iron coffee table base famous for its delicious. Menu KHAOKHAMU We develop a strategy to build the brand with the opening KHAOKHAMU "Yunnan by reference. Khon" the food court in the mall. Standalone stores and gas stations.
For business strategy to drive sales of the products. Kaen grew strong. Part of a comprehensive model to expand the production chain (Supply Chain) is back doing. "Upstream" of the farm itself. To control the quality and quantity (But do not slaughter), wrought iron coffee table base along with expanding into. "Downstream businesses" to stimulate sales through food. And production of frozen ready to eat.
"Another success has come from the ability to look for the best business practices. For companies that are branding themselves up. To reduce fabrication This value is over three times and to seek new opportunities in potential markets. By reference. Kaen to build a new factory to produce foods for the Muslim market, which is half the population of the region, "Chief Executive concluded.
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